If you are like me, you have some stuff that you never use and that it would be nice to get rid of. If so, then eBay can be a great place to sell your unused stuff so you get some extra cash and someone else gets some productive use out of the item(s)!
So, without further ado, here are my top eBay selling tips:
#1 Make sure the item is worth selling
Not just worth it money wise, but worth it time wise. If can take quite a bit of time to photograph the item, do the listing, answer potential buyer questions, get the item packed, get paid, get it shipped…
So, I recommend setting some minimum amount of money that will make the listing justifiable to you. This could be $500, $100, or $25… but at some point it is probably not worth your time to list certain items.
Normally I try to list “big ticket” items that have a high demand and are pretty easy to sell. Some examples: high-end digital cameras, newer laptops, computer parts, iPods (or almost any Apple product), camera lenses… these items can recoup a lot of their cost and they are easy to sell because they are in high demand.
I try to avoid things that are in low-demand, complicated to list, or particularly difficult to ship.
#2 Consider donating items: For items that you are not sure if you want to sell, but that could be helpful to those in need, consider donating!
#3 Do your research: Completed Listings search will tell you what items similar to yours sold for in the past, this can help with #1… determining if your item is a hot commodity or a dud!
Don’t take my word for it, here is what eBay says:
Find out What It’s Worth: If you know what you want to sell, you can get information about the item such as the recent sales activity and price, appropriate listing category and key words, and examples of good descriptions. Simply do an Advanced Search on your item and clickCompleted Listings. If you want to find out what is selling on eBay, check out the eBay Pulse.
#4 Emulate the experts, “Sell one like this”: when viewing Completed Listings, look for the listings that stand out from the crowd and sell for a premium. Those are the auctions that you want to base your item on. At the very bottom of most listings there is a “Sell one like this” link that will let help you create a listing similar to the one you are viewing.
#5 Maximize the title: use all the characters you have available and try to think what people will be searching for. Example: list both laptop and notebook in the title, not just one or the other… the two terms are synonymous and different people refer to them as one or the other
#6 Anticipate buyer questions and answer them AHEAD of time. This can save you oodles of time, so as you tweak your auctions over time keep a mental note of what people ask and include that information in your future listings!
#7 Offer free shipping (or flat rate) shipping.
I recommend Free Shipping for big ticket items. Generally the auctions or “Buy it Now” listings with Free Shipping seem to command enough of a premium to cover the shipping costs. NOTE: this especially applies to compact items like mp3 players, camera lenses, or even laptops. It does NOT apply to heavy or bulky items!
Likewise, flat rating shipping can be a boon for both you and the buyer. They (and you) don’t have to worry about calculating postage and it is simple and easy for everyone involved. If I cannot offer free shipping on an item then I at least try to list a LOW flat rate (I might list $5 flat rate, even though I know it will be closer to $7.50, because I know that will be an attractive/reasonable price to many buyers).
#8 Consider listing/shipping internationally
There can be a bit more hassle shipping internationally, but the increased sale price can be worth it for some items. I particularly like selling to the UK and other countries that have currencies stronger than the weak US dollar. They will often outbid their USA counterparts.
#9 Take advantage of peak buying seasons!
Around Christmas time is seems like ANYTHING will sell well. If you can, time your auctions to take advantage of peak demand.
Examples: sell your laptop during “back to school” buying season. sell your AC unit during the “summer heat”.
Conversely, try to avoid slow times of year when people are outside playing or on vacation…
#10 Don’t be discouraged
Some items simply do not sell. It could be timing, it could be the listing, or it could be the item. But don’t get discouraged, learn from your experiences and you will bounce back stronger than ever!
#11 Good quality photos
I know this is supposed to be a list of 10 items, but if you have read this far then you deserve to know one of the most important factors in a successful listing: good quality photos!
Taking the time to take high-quality photos of your item can greatly enhance the ending value of your item. If you don’t have a nice camera, consider borrowing one. If the item has parts/areas that people are going to want to inspect, make sure to include that angle!
It is amazing how many people ask high-priced sums for an item and include terrible photos with it. Those items never seem to sell, or they go for drastically less than similar auctions with better photos. Do yourself a favor, work hard to take good photos!
BONUS: treat your customers well
Please always treat your buyers, and potential buyers, with respect and courtesy. If you go out of your way to make their experience a pleasant one, good things will result. Conversely, if you don’t treat them right it can generate all sorts of problems for your eBay endeavors!
I am proud to have 100% positive feedback since 1999 and I strive to keep that percentage. I have no doubt you can do the same!
More eBay selling resources:
I hope these eleven tips, and the bonus tip, were helpful to you! If you have some eBay selling tips of your own, be sure to comment below. Thx